Craveworthy Brand's new virtual concept, that takes guests on a journey to savor hot dogs from around the world, Nomad Dawgs, has launched at The Budlong Southern Chicken. Nomad Dawgs is available in-store and digitally at participating Budlong locations in the Chicagoland area and in Dallas.
The one-of-a-kind concept stems from the culinary genius of Craveworthy’s Creator Chef Robert Kabakoff and VP of Culinary and Supply Chain Becca McIntyre, who had the vision of creating a home-grown brand inspired by their travels. Each “dawg” is inspired by a location or culture from around the globe and features the local cuisine, including “Fast and Furious," "The Lone Star,” “The Stadium" and many others.
“At Craveworthy Brands, we're committed to creating culinary experiences that span cultures, and Budlong’s the perfect place to introduce an exciting, new venture like this," said Gregg Majewski, CEO and Founder of Craveworthy Brands. "Our team is passionate about exploring global flavors, and with Nomad Dawgs, we’re bringing those inspirations to life in a way that hasn't been done before, blending the essence of Southern comfort dishes with a world of tastes, all under one roof."
Nomad Dawgs is available at participating Budlong locations from coast-to-coast. The around-the-world hot dogs will be included on Budlong’s craveworthy menu of perfectly crispy hot chicken sandwiches, and recently revived menu items such as wings, drumsticks, fried cornbread and hushpuppies and an array of nostalgic Southern dishes. Guests will be able to order from the well-traveled lineup in-store as well online for pick-up and digitally through third-party.
“Nomad Dawgs is a natural fit alongside Budlong’s Southern classics,” said SVP of Operations, Kristin Albert. “This addition offers our local communities more options to choose from with ease and allows them to explore bold, new flavors while still enjoying the comforting dishes they know and love. It’s about creating more ways for our guests to connect with our food and feel at home.”
Craveworthy Brands was created with the mission to serve a variety of delicious foods to accommodate different palates and Nomad Dawgs’ hot dog creations are a true testament to offering guests options, from anywhere, whenever they crave it.