---
title: Technology is Great, but Don't Forget Hospitality
description: Restaurants are embracing technology, but the focus should always be on the customer. Craveworthy Brands CEO emphasizes the importance of hospitality in the industry.
---

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# [Technology is Great, but Don't Forget Hospitality](https://media.craveworthybrands.com/blog/technology-is-great-but-dont-forget-hospitality)

 Written by [Craveworthy Brands](https://media.craveworthybrands.com/blog/author/craveworthy-staff) | Sep 16, 2023 2:55:00 AM

Restaurant Business - Restaurants are adding technology at a breakneck pace. They’re adding robots and artificial intelligence, are pushing more digital ordering capabilities and loyalty programs and finding new ways to serve customers.

Yet even as this technology takes hold at more restaurants around the country, chain executives insist they’re keeping their eyes on where it matters: The customer.

“A company’s process has to be all about who you’re serving,” Gregg Majewski, CEO of Craveworthy Brands, said at the FSTEC conference on Thursday. “In the restaurant industry, we’re all about serving guests.”

[View full post](https://media.craveworthybrands.com/blog/technology-is-great-but-dont-forget-hospitality)

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