Craveworthy Brands has announced that it has acquired Kinnamōns, an innovative cinnamon roll concept, based in Oregon and founded by entrepreneur and Super Bowl Champion Ndamukong Suh.
Kinnamōns has quickly gained a loyal consumer following for reimagining the bakery favorite, using locally sourced ingredients, unique glazes and seasonal ingredients. Each hand-crafted bun is baked fresh daily with indulgent flavor profiles like Caramel Apple Pie, Maple Bacon and Cookies and Cream. Unlike traditional bakeries, Kinnamōns blends nostalgia with innovation, integrating cultural influences into its gourmet offerings. The Bakery also offers freshly brewed espresso and flavored coffees to complement its indulgent treats.
"Cinnamon rolls evoke a sense of comfort, nostalgia and indulgence, and the baking segment is seeing incredible potential with demand for gourmet, handcrafted innovations like Kinnamōns," said Gregg Majewski, CEO and Founder of Craveworthy. "At Craveworthy, we search high and low for brands that truly standout and fill a niche gap in the quick-service industry, while holding the unique ability to scale without losing authenticity of its origins.”
With a deep appreciation for artisanal baking, Kinnamōns is a brand that merges gourmet craftsmanship with a modern, quick-service format. The Brand’s name is initially derived from "kinámōmon," the Greek word for cinnamon, reflecting its connection to the rich history of the beloved spice.
"Kinnamōns is about more than just great cinnamon rolls; it is an art form and an experience that brings people together in the community,” said Ndamukong Suh. “I’m proud that we were able to kick off Kinnamōns’ journey in my hometown of Portland, and now joining the Craveworthy team will allow others around the U.S. to enjoy the gourmet and artisan experience driven by a team of seasoned experts who believe in the vision that inspired the concept.”
Under the leadership of Craveworthy, Kinnamōns will leverage the innovative restaurant platform to support its next chapter of growth through its streamlined playbook of operations, marketing, supply chain management, training and more. With multiple locations in Oregon and a strong foundation in culinary excellence, Kinnamōns is set to scale nationally through a new franchise program that will allow eager entrepreneurs to bring the premium cinnamon roll experience to their local communities.
“We recognize, Kinnamōns, as a concept that blends nostalgic and modern tastes, and a founding team that understands brand-building on a genuine level, making it the right addition to our portfolio. Our goal is to introduce Kinnamōns to new markets and preserve the artistry that makes it so exceptional,” Majewski shared.