Dirty Dough is rolling out its biggest giveaway to date, starting with National Cookie Day on Thursday, December 4, 2025.
Every purchase made by new and existing members of Dirty Dough's Reward Program who make a purchase through December 31, 2025, will be entered for a chance to win free treats for life. Every purchase must be made in-store, online or through the Brand's app at one of its participating locations nationwide. *
Here are how guests can enter:
- Sign Up: Guests must create (or have) a Dirty Dough Rewards account by providing basic details such as name, email and birthday.
- Make a Purchase: To enter, rewards members must purchase any treat from Dirty Dough, between Thursday, December 4, 2025, and Wednesday, December 31, 2025. *Prices may vary per location. Third-party platforms not
- Stay Logged In: When ordering online or through the app, guests must be logged into their account. For in-store purchases, they should provide their email or phone number at checkout to link the transaction.
- Enter to Win: Only qualifying purchases tied to a Dirty Dough Rewards account will be officially entered into the giveaway, and the winner will be notified via the loyalty platform and email by January 12, 2026.
“Free Dirty Dough for Life” includes the Brand’s new treat options – Bars, Cinnamon Rolls and Waffle Bites – along with expanded create-your-own Dirty Sodas and shakes. The additions offer comfort, creativity and customization. Guests can now build their own boxes of four, six or 12 treats, mixing and matching new items with Dirty Dough’s signature stuffed cookies to satisfy cravings at any time of day.
Dirty Dough is adding one (or two) more layer(s) of sweetness to the celebration. Alongside this giveaway, each participating location will select one guest to receive a free cookie weekly for an entire year, only on Thursday, December 4, 2025. * Hundreds of rewards members will also be chosen to win free treats throughout the month. Each giveaway is another way to spread the love and give even more loyal guests the chance to crave and enjoy Dirty Dough.
“Our fans show up for us every day, so we wanted to show up for them with the biggest giveaway we’ve ever launched,” said Abby Pastors, Director of Marketing. “‘Dirty Dough for Life’ brings together everything the Brand stands for: indulgence, creativity and so much joy, and we want to share it with those who embrace that with us.”
Dirty Dough’s Rewards Program is created just like its treats – with layers worth indulging. Members earn a point for every dollar spent and can redeem them in for free cookies or redeemable cash off future orders. It has sweet perks baked right in like surprise offers, birthday promotions or winning treats.
To find a Dirty Dough location, order online or learn more, visit www.dirtydoughcookies.com. To join its Rewards Program, visit https://dirtydoughcookies.com/account/signup/ or download the app on the Google Play or Apple store. Follow Dirty Dough on Instagram, TikTok and Facebook.
OFFICIAL TERMS
Free Cookies for a Year
*Valid on December 4, 2025. On National Cookie Day, our “Biggest Giveaway” gives one lucky winner per participating location the chance to receive one free cookie every week through December 4, 2026, credited directly to the winner’s Dirty Dough app account with a 7-day expiration. All qualifying orders must be placed through the Dirty Dough rewards program. Any upgrades or additional items beyond the free cookie are the customer’s responsibility. This offer cannot be combined with other promotions or redeemed for cash. No cash value. Void where prohibited. Dirty Dough® is a registered trademark of Craveworthy Brands.
Dirty Dough for Life
*One (1) winner will receive “Dirty Dough for Life,” defined as one (1) free treat per week for a maximum period of twenty (20) years from the date the prize is awarded, credited to the winner’s Dirty Dough app account with a 7-day redemption window per weekly reward. All qualifying orders must be placed through the Dirty Dough Rewards Program for online, app, or in-store purchases. Any additions, upgrades, beverages, taxes, gratuity, or additional items beyond the free bowl are the winner’s responsibility. Not valid with any other offers. Not redeemable for cash. No cash value. Void where prohibited. Dirty Dough® is a registered trademark of Craveworthy Brands.